Category: Sponsorship Releases

BIRMINGHAM, Ala. — B.A.S.S. announced today that Pro-Guide Batteries has been named the title sponsor of the Bassmaster Elite at Mississippi River, set for August 21-24 in La Crosse, Wis. In addition, Pro-Guide will serve as the official sponsor of the Screen of Knowledge, powering live broadcasts and in-depth tournament analysis for the remainder of the 2025 Bassmaster season. […]

BIRMINGHAM, Ala. — B.A.S.S. is proud to welcome Lippert as the newest partner in the Bassmaster family, with the company stepping in as title sponsor of a 2026 Bassmaster Elite Series event (location to be announced) and the presenting sponsor of a Pro-Am tournament held in conjunction with that Elite event. The partnership bridges two forces dedicated to the outdoor lifestyle — […]

BIRMINGHAM, Ala. — B.A.S.S. announced today that Daiwa, a worldwide leader in fishing gear, has signed a three-year renewal as supporting sponsor. As part of the agreement, Daiwa will be featured on-site at Progressive Bassmaster Elite Series events showcasing and selling products to fishing enthusiasts across the country. “Daiwa is pleased to renew our sponsorship with B.A.S.S. for another […]

BIRMINGHAM, Ala. — B.A.S.S. announced today that Yamaha Marine, a worldwide leader in outboard marine products, has signed a four-year renewal as a premier sponsor as well as the title sponsorship for the Bassmaster Redfish Cup Championship. B.A.S.S. and Yamaha have a long partnership history that dates back to the mid-2000s. “Yamaha’s sponsorship of the annual Redfish Cup reinforces our […]

EUFAULA, Okla. — Despite a lengthy weather delay, Tyler Chmelar and Kase Kramer from Tarleton State University made the most of the circumstances and caught a limit weighing 19 pounds, 4 ounces to take the Day 1 lead at the Strike King Bassmaster College Series at Lake Eufaula presented by Bass Pro Shops.  The Texas duo anchored their […]

BIRMINGHAM, Ala. — B.A.S.S. is proud to announce that Whataburger will serve as the title sponsor for the upcoming Bassmaster Elite Series event at Lake Hartwell to be held April 24–27 in Anderson, S.C. In addition to the title sponsorship, Bassmaster will launch a new digital content franchise, Whataburger Wednesdays, bringing fans fun and flavorful lifestyle content featuring their favorite Progressive […]

BIRMINGHAM, Ala. — B.A.S.S. is thrilled to announce TNT Fireworks as a local partner for the 2025 Bass Pro Shops Bassmaster Classic presented by Under Armour, set to take place March 21-23 in Fort Worth, Texas. As part of this exciting partnership, TNT Fireworks will serve as the official sponsor of the new Bassmaster Classic App Light Show, bringing an electrifying atmosphere to Dickies Arena each evening […]

BIRMINGHAM, Ala. — B.A.S.S., the global leader in bass fishing, is proud to welcome Mountain Dew as a local sponsor for the 2025 Bass Pro Shops Bassmaster Classic presented by Under Armour, taking place March 21-23 in Fort Worth, Texas. The most anticipated event in professional fishing, the Bassmaster Classic will draw tens of thousands of passionate fans to Fort Worth and Lake Ray Roberts, […]

BIRMINGHAM, Ala. — B.A.S.S., the worldwide authority on bass fishing, today announces Progressive Insurance’s landmark sponsorship across the Bassmaster platform to be the title sponsor for several high-profile Bassmaster properties, including the prestigious Bassmaster Angler of the Year award, recognizing the most consistent and outstanding angler throughout the season. Progressive will also serve as the title sponsor of the Bassmaster […]

BIRMINGHAM, Ala. — B.A.S.S. is proud to announce the return of the Progressive Bassmaster Classic Tailgate and the addition of Lippert, a leading supplier of premium RV, towing and marine products designed to enhance your outdoor recreation adventures, as the Tailgate experience’s presenting sponsor. The Progressive Bassmaster Classic Tailgate presented by Lippert will take place in […]