B.A.S.S. announced today that Bass Pro Shops, a long-standing premier sponsor of the organization’s many events and the title sponsor of the 2025 Bass Pro Shops Bassmaster Classic presented by Under Armour, will launch the Bassmaster & Bass Pro Shops Holiday Shop-A-Thon beginning today and running through mid-January.

While gearing up for their 2025 outdoor adventures — whether it’s fishing, hunting or camping — shoppers can enter the Bassmaster & Bass Pro Shops Holiday Shop-A-Thon daily from Dec. 2 through Jan. 15 for a chance to win one of six $1,000 Bass Pro Shops gift cards, with one winner selected each week for six weeks.

The entry form and official rules can be found at Bassmaster.com/BassProShopsHolidayShopathon.

There is no purchase or payment necessary to enter the Bassmaster & Bass Pro Shops Holiday Shop-A-Thon. It is open to legal residents of the 48 contiguous U.S./D.C., age 18 or older at the time of entry who have a valid U.S. driver’s license. There is a limit of one entry per person per day.