BIRMINGHAM, Ala. —B.A.S.S. announced today that Champion Power Equipment has signed on as the title sponsor of the upcoming Champion Power Equipment Bassmaster Elite at Lake Okeechobee to be held in Okeechobee, Fla., Feb. 27-March 2. Champion Power Equipment is a market leader in power generation equipment, and the Nevada-based company’s product lineup now includes portable generators, home standby generators, […]
Category: Sponsorship Releases
Roku becomes the streaming hub of Bassmaster tournaments
BIRMINGHAM, Ala. — Audiences can soon hook free access to live coverage of Bassmaster professional bass fishing tournaments thanks to a new streaming rights partnership between Roku, America’s No. 1 TV streaming platform, and Bassmaster, the world’s leading authority on sportfishing. Upcoming Bassmaster LIVE events will include action from the brand-new Elite Qualifiers (EQ) Series, five Bassmaster Open […]
B.A.S.S., Cavender’s Boot City announce 2025 Bassmaster Classic partnership
BIRMINGHAM, Ala. — B.A.S.S. announced today that Cavender’s Boot City, the leading Western wear retailer based out of Tyler, Texas, has signed on to partner for the 2025 Bass Pro Shops Bassmaster Classic presented by Under Armour. Cavender’s will join the Classic as a local partner as well as title sponsor of the Bassmaster Classic Kickoff Party. The Cavender’s Bassmaster […]
Huk partners with B.A.S.S. to launch Bassmaster College Series All-American Program
BIRMINGHAM, Ala. — Launching in 2025, B.A.S.S. has announced the Bassmaster College Series All-American Program and welcomes presenting sponsor Huk, a leader in performance fishing apparel and footwear, to this new initiative. The program will name eight College All-Americans to its 2026 class, with finalists being determined based on their performance in the 2025 Strike King Bassmaster College […]
B.A.S.S., PiranhO2 ink deal to promote fish conservation, live-release rates
BIRMINGHAM, Ala. — B.A.S.S. and PiranhO2, a leader in oxygenation solutions for the angling industry, has announced an agreement that will complement the tournament-fishing organization’s industry-leading efforts in fish conservation and live-release rates. As part of the agreement, in 2025 PiranhO2 will provide oxygen concentrator systems for all 12 fish holding tanks at every level of […]