B.A.S.S. Announces New Partnership with Lippert to Sponsor 2026 Elite Series Event and Pro-Am Tournament

BIRMINGHAM, Ala. — B.A.S.S. is proud to welcome Lippert as the newest partner in the Bassmaster family, with the company stepping in as title sponsor of a 2026 Bassmaster Elite Series event (location to be announced) and the presenting sponsor of a Pro-Am tournament held in conjunction with that Elite event. The partnership bridges two forces dedicated to the outdoor lifestyle — […]

Bassmaster Launches First-Ever Fishing-Only FAST Channel on Roku, Expanding Reach to Millions of Viewers

BIRMINGHAM, Ala. — B.A.S.S. is casting a wider net than ever before with the launch of the Bassmaster Channel, the first-ever Free Ad-Supported Streaming Television (FAST) channel dedicated exclusively to the sport of fishing. Launching July 15 on the Roku platform, this groundbreaking digital network will bring Bassmaster’s world-class content to a massive new streaming audience — 24 hours a day, […]

Smith, Blanton claim second straight National title with overtime heroics at Cherokee Lake

JEFFERSON CITY, Tenn. — For the first time ever, overtime decided the Strike King Bassmaster College National Championship presented by Bass Pro Shops. Even more history was made at Cherokee Lake when Andrew Blanton and Garrett Smith landed a 2-pound largemouth just five minutes into their sudden death fish-off with Carson Newman’s Andrew Turner and James […]

Expect smallmouth slugfest for Nation Qualifier at Lake Erie

MONROE, Mich. — Plenty of options will be available to anglers competing in the final regular-season Mercury B.A.S.S. Nation Qualifier presented by Lowrance of the year at Lake Erie, many of which will revolve around postspawn smallmouth, according to St. Croix Bassmaster Opens presented by SEVIIN angler Michael Spaulding Jr. “There’s tons of water to fish and a ton of different ways you […]

Challenging playing field awaits College Championship contenders

JEFFERSON CITY, Tenn. — College teams from across the country will face quite the challenge at the 2025 Strike King Bassmaster College National Championship at Cherokee Lake presented by Bass Pro Shops according to Carson-Newman University alumni Hayden Gaddis.   “It could be brutal, honestly,” Gaddis said. “The team that wins this event will have some luck on their side […]

Inaugural Restock Alabama event seeks to improve Coosa River fishery

LINCOLN, Ala. — Parties from all around the state of Alabama joined at Lincoln’s Landing on Logan Martin Lake today for the inaugural Restock Alabama event where 20,000 largemouth bass were released into the Coosa River system. Municipal leaders, Alabama state representatives, Progressive Bassmaster Elite Series pros Jordan Lee and Will Davis Jr. and representatives from the Alabama Department of Natural […]